Let’s start with the pre-production process. This is the planning and coordination phase of the project. It includes choosing a location where the video will be shot. The location is very important because it is the introduction to your video. It should be eye catching but not overwhelming. At this stage a dialogue will be created as well. You will want the message created with your target audience in mind.

Next is the production of the video. This is where the actual taping of your video occurs. Whoever will appear on camera, either yourself or your staff, should be comfortable in front of the camera. This is video and not television so here are some pointers on what the “on camera” persons should be aware of. Cosmetics should be applied as usual and not overdone. Neutral colors are best. Try to stay away from tight fitting clothing and multi-colored pattern fabrics. We will supply you with a list of acceptable attire for the camera. Relax and have fun with it.

Lastly is the post-production phase. Now editing, audio mixing, graphic insertion of any titles, and any special effects will take place. Our editing team will present to you a “rough” copy of your video for your approval. Once your approval and go ahead has been made, we will finish with any changes and present to you the final product. That’s it. Simple and fun.

CONTACT US